Awards as world market leader and Hidden Champion
In addition to our quality-oriented product policy, we also pursue systematic brand management and development to maintain our international competitiveness. The face of the billerbeck brand has never been stagnant, but one thing has never changed: the trust of our customers in the quality of the billerbeck brand. We are proud that this brand identity has also been honoured by the two awards in 2011 and 2013.
Award as middle-class global leader
billerbeck has been the medium-sized world market leader in the bedding segment since November 2011. The award was presented by Prof. Dr. Dres. h.c. Hermann Simon. He is the author of the book “Hidden Champions of the 21st Century”, published by Campus-Verlag, Chairman Simon-Kucher & Partners.
Hidden Champion 2013
On the evening of 25 April 2013 the news station n-tv awarded the “Hidden Champions 2013” at a gala in the Hotel Steigenberger Frankfurter Hof in Frankfurt am Main. The n-tv “Hidden Champion” prize for medium-sized enterprises awards companies that have successfully helped the German economic motor to run at full speed for many years. The billerbeck Group was among the nominees. At this festive event, the bedding company was awarded as “Hidden Champion” with the third place in the “Brand” category.