Privacy Policy

1) Information about the collection of personal data and how to contact the data controller

1.1 We are pleased that you are visiting our website and thank you for your interest. Hereafter, we inform you about how your personal data will be handled when you use our website. Personal data refers to any data with which you could be personally identified.

1.2 The person responsible for data processing on this website within the meaning of the General Data Protection Regulation (GDPR) is billerbeck Betten-Union GmbH & Co. KG, Eppinger Strasse 40-44, 76703 Kraichtal, Germany, Tel: 07250-750, E-Mail: shopping@billerbeck.shop. The person responsible for processing personal data is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data.

1.3 The person responsible has appointed a data protection officer who can be reached as follows: “Thomas Ermert, Eppinger Strasse 40-44, 76703 Kraichtal, datenschutz@billerbeck.info”

1.4 This website uses SSL or TLS encryption for security reasons and to protect the transmission of personal data and other confidential content (e.g. orders or enquiries to the person responsible). TLS-Verschlüsselung. You can recognise an encrypted connection by the string “https://” and the lock icon in your browser’s address bar.

2) Data collection when you visit our website

When using our website for information purposes only, i.e. if you do not register or otherwise provide us with information, we only collect the data which your browser transmits to our server (known as “server log files”). When you visit our website, we collect the following data, which is technically necessary for us to be able to display the website to you:

  • Our visited website
  • Date and time of access
  • Volume of data sent in bytes
  • Source/reference from which you accessed the page
  • Browser used
  • Operating system used
  • IP address used (if applicable, in anonymised form)

The processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. However, we reserve the right to check the server log files retrospectively, in the event that concrete evidence should point to illegal use.

3) Cookies

In order to make your visit to our website a more pleasant experience, and to enable you to use certain functions, we use what are called “cookies” on certain pages. These are small text files, which are stored on your device. Some of the cookies we use are deleted after the browser session, that is, when you close your browser (these are called “session cookies”). Other cookies remain on your device and enable us or our partner companies (third-party cookies) to recognise your browser on your next visit (persistent cookies). If cookies are used, they collect and process certain user information such as browser and location data, as well as IP address values. Persistent cookies are automatically deleted after a specified period. This period may differ depending on the particular cookie.

If personal data is also processed by individual cookies implemented by us, the processing is carried out in accordance with Art. 6 para. 1 lit. b GDPR either for the performance of the contract or in accordance with Art. 6 para. 1 lit. f GDPR to protect our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the page visit.

We may work with advertising partners who help us to make our website more interesting for you. For this purpose, cookies from partner companies are also stored on your hard disk (third-party cookies) when you visit our website. If we work together with the above-mentioned promotional partners, you will be informed individually and separately of the usage of such cookies and the amount of information collected by them in the following paragraphs.

Please note that you can set your browser so that you are informed about the use of cookies in order to be able to decide on whether to accept them on an individual basis, or whether you would like to deactivate the acceptance of cookies either in certain cases or in general. Each browser differs in the way cookie settings are managed. This is described in the Help menu of each browser, which also explains how to modify your cookie settings. You can find these for each browser under the following links:

Internet Explorer: http://windows.microsoft.com/de-DE/windows-vista/Block-or-allow-cookies
Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Chrome: http://support.google.com/chrome/bin/answer.py?hl=de&hlrm=en&answer=95647
Safari: https://support.apple.com/de-de/guide/safari/sfri11471/mac
Opera: http://help.opera.com/Windows/10.20/de/cookies.html

Please note that the functionality of our website may be limited if cookies are not accepted.

4) Establishing contact

Personal data will be collected if you contact us (e.g. via contact form or email). We make it clear on the respective contact form, which data is being collected. This data is stored and used solely for the purpose of contacting you in order to respond to your enquiry, and for the technical administration associated with this process. The legal basis for the data processing is our legitimate interest in responding to your enquiry in accordance with Art. 6 para. 1 lit. f GDPR. If your contact is aimed at concluding a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b GDPR. Your data will be deleted once your request has been processed. This is the case if it is clear from the circumstances that the matter in question has been conclusively clarified and provided that there are no statutory retention obligations to the contrary.

5) Use of social media: videos

Use of YouTube videos

This website uses the YouTube embedding function to display and play videos from the provider “YouTube”, which is owned by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”).

The extended data protection mode is used here, which, according to the provider, only triggers the storage of user information when the video(s) is/are played. If an embedded YouTube video is played, the provider uses “YouTube” cookies to collect information about user behaviour. According to information from “YouTube”, these are used, among other things, to collect video statistics, to improve user-friendliness and to prevent abusive behaviour. If you are logged in to Google, your information will be directly associated with your account when you click on a video. If you do not wish to be associated with your profile when using YouTube, you must first log out before clicking the play button. Google saves your data as usage profiles and evaluates them (including users who are not logged in). An evaluation of this nature is carried out in particular in accordance with Art. 6 para. 1 lit. f GDPR on the basis of Google’s legitimate interest in the placement of personalised advertising, market research and/or the demand-oriented design of its website. You have the right to object to the creation of these user profiles. You must contact YouTube if you wish to exercise this right. When using YouTube, personal data may also be transmitted to servers belonging to Google LLC. in the US.

Regardless of whether the embedded videos are played, a connection to Google’s network is established each time this website is accessed, which can trigger further data processing operations that we have no influence over.

Further information on data protection at “YouTube” can be found in the YouTube terms of use at https://www.youtube.com/static?template=terms and in Google’s data protection statement at https://www.google.de/intl/de/policies/privacy.

As far as is legally required, we have obtained your consent to the processing of your data as described above, in accordance with Art. 6 Para. 1 lit. a GDPR. You can revoke your consent with future effect at any time. To exercise your revocation, deactivate this service in the “Cookie Consent Tool” provided on the website.

6) Online marketing

Use of Google Ads Conversion Tracking

This website uses the online advertising program “Google Ads” and, as part of Google Ads, the conversion tracking of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). We use the offer of Google Ads to draw attention to our attractive offers with the help of advertising materials (so-called Google Adwords) on external websites. We can determine how successful the individual advertising measures are in relation to the data from the advertising campaigns. Our aim is to show you advertising that is of interest to you, to make our website more interesting for you and to achieve a fair calculation of the advertising costs incurred.

The cookie for conversion tracking is set when a user clicks on an ad placed by Google. Cookies are small text files that are stored on your device. These cookies expire after 30 days and are not used for personal identification. If the user visits certain pages of this website and the cookie has not yet expired, we (and Google) can recognise that the user has clicked on an ad and been redirected to this page. Each Google Ads customer has a different cookie. Cookies can therefore not be tracked via the websites of Google Ads customers. The information obtained using conversion cookies is used to create conversion statistics for Google Ads customers who have opted into conversion tracking. Customers are informed of the total number of users who have clicked on their ad and have been redirected to a page tagged with a conversion tracking tag. However, advertisers do not obtain any information which can be used to identify users personally. If you do not want to participate in tracking, you can easily opt-out of this by disabling the Google conversion tracking cookie via your internet browser, under “User Settings”. By doing so, you will not be included in the conversion tracking statistics. We use Google Ads based on our legitimate interest in targeted advertising pursuant to Art. 6 Para. 1 lit. f GDPR. The use of Google Ads may also result in the transmission of personal data to the servers of Google LLC. in the US.

The following website provides more information about Google’s data protection policies: http://www.google.de/policies/privacy/

You can permanently object to the use of cookies by Google Ads conversion tracking by downloading and installing the Google browser plug-in, which is available here:

https://www.google.com/settings/ads/plugin?hl=de

Please note that certain functions of this website may not be available or may be restricted if you have deactivated the use of cookies.

As far as is legally required, we have obtained your consent to the processing of your data as described above, in accordance with Art. 6 Para. 1 lit. a GDPR. You can revoke your consent with future effect at any time. To exercise your revocation, deactivate this service in the “Cookie Consent Tool” provided on the website or, alternatively, follow the option described above.

7) Web analysis services

Google (Universal) Analytics
This website uses Google (Universal) Analytics, a web analysis service from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”). Google (Universal) Analytics uses so-called “cookies”, which are text files that are stored on your device and that enable your use of the website to be analysed. The information generated by the cookie about your use of this website (including the abbreviated IP address) is usually transferred to a Google server and stored there; it can also be transferred to the Google LLC. server in the US.

This website uses Google (Universal) Analytics exclusively with the extension “_anonymizeIp()”, which ensures an anonymisation of the IP address by truncating and excludes a direct personal relationship. Your IP address will be truncated by Google within the Member States of the European Union or other parties to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transferred to a Google LLC. server in the United States and truncated there. Google will use this information on behalf of the operator of this website to analyse your use of the website, to compile reports on website activity and provide additional services associated with the use of the website and internet to the website operator. In doing so, the IP address transmitted by your browser as part of Google (Universal) Analytics will not be merged with any other data held by Google.

With a special function called “demographic characteristics”, Google Analytics also enables the creation of statistics with statements about the age, gender and interests of the site visitors on the basis of an evaluation of interest-related advertising and with the help of third-party information. This allows the definition and differentiation of the website’s user groups for the purpose of targeted marketing measures. However, data records collected via the “demographic characteristics” cannot be assigned to a specific person.

All processing described above, in particular the setting of Google Analytics cookies for reading information on the device used, will only be carried out if you have given us your express consent to this in accordance with Art. 6 para. 1 lit. a GDPR. Without this consent, Google Analytics will not be used during your website visit.

You can revoke your consent with future effect at any time. To exercise your revocation, please deactivate this service in the “Cookie Consent Tool” provided on the website. We have concluded an order processing agreement with Google for the use of Google Analytics, with which Google is obliged to protect the data of our website visitors and not to pass them on to third parties.

For the transmission of data from the EU to the USA, Google relies on what are known as the European Commission’s standard data protection clauses, which are intended to ensure compliance with the European level of data protection in the USA.

Further information on Google (Universal) Analytics can be found here: https://policies.google.com/privacy?hl=de&gl=de

8) Tools and miscellaneous

8.1 - Borlabs
This website uses the Borlabs cookie consent tool from provider Mr Benjamin A. Bornschein, Georg-Wilhelm-Str. 17, 21107 Hamburg (“Borlabs”), which sets two technically necessary cookies (“borlabsCookie” and “borlabsCookieUnblockContent”) to save your cookie preference. The aforementioned processing is carried out pursuant to Art. 6 para. 1 lit. f GDPR on the basis of our legitimate interest in providing cookie preference management for website visitors.

The “Borlabs Cookie” does not process any personal data. The “borlabsCookie” cookie stores your chosen preference, which you selected when you entered the website.

The “borlabsCookieUnblockContent” cookie stores which (external) media / content you always want to have automatically unblocked. If you would like to revoke these settings, simply delete the cookies in your browser. When you re-enter / reload the website, you will be asked again for your cookie preference.

8.2 Applications for job advertisements by email

We advertise current vacancies on our website in a separate section, for which interested parties can apply by e-mail to the contact address provided.

In order to be included in the application process, applicants must send us their application by email, together with all the personal data required for a well-founded and informed assessment.

The information required includes general information about the person (name, address, telephone or electronic contact details) as well as performance-specific evidence of the qualifications required for a position. If necessary, health-related information may also be required which, in the interest of the applicant’s social protection, must be given special consideration under labour and social laws.

The components that an application must contain in order to be considered, and the form in which these components are to be sent by e-mail, can be found in the respective job advertisement.

Upon receipt of the application sent using the specified email contact address, the applicant’s data will be stored by us and evaluated exclusively for the purpose of processing their application. For any queries that may arise in the course of processing, we can choose to use either the email address or telephone number provided by the applicant in their application.

The legal basis for this processing, including contacting us for queries, is Article 6 Para. 1 lit. b GDPR (for processing in Germany in conjunction with § 26 para. 1 German Federal Data Protection Act), in the sense of which the application process is considered to be the initiation of an employment contract.

Insofar as special categories of personal data within the meaning of Art. 9 para. 1 GDPR (e.g. health data such as information about the status of severe disability) are requested from applicants within the scope of the application procedure, processing shall be carried out in accordance with Art. 9 para. 2 lit. b. GDPR so that we can exercise the rights arising from labour law and social security and social protection law, and fulfill our obligations in this regard.

Cumulatively or alternatively, the processing of special data categories can also be based on Art. 9 Para. 1 lit. h GDPR if it is for the purposes of health care or occupational medicine, for the assessment of the applicant’s ability to work, for medical diagnosis, care or treatment in the health or social sector, or for the management of health or social care systems and services.

If the applicant is not selected in the course of the evaluation described above, or if an applicant withdraws their application prematurely, their data transmitted by e-mail and all electronic correspondence including the original application e-mail will be deleted after 6 months at the latest, after notification of this. This period is based on our legitimate interest in wanting to be able to answer any follow-up questions about the application and, if necessary, to meet our obligations to provide evidence under the Equal Treatment of Applicants Regulations.In the event of a successful application, the data provided will be further processed on the basis of Art. 6 para. 1 lit. b GDPR (for processing in Germany in conjunction with § 26 para. 1 BDSG) for the purposes of implementing the employment relationship.

8.3 - Google Maps
We use Google Maps (API) from Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland (“Google”) on our website. Google Maps is a web service for displaying interactive (country) maps in order to display geographical information visually. Using this service will show you our location and make it easier for you to find us.

When you call up sub-pages that integrate Google Maps, information about your use of our website (such as your IP address) is transmitted to Google servers and stored there; this may also involve transmission to Google LLC servers in the US. This takes place regardless of whether Google provides a user account via which you are logged in or whether or not a user account exists. If you are logged in to Google, your data will be directly assigned to your account. If you do not wish to be associated with your Google profile, you must log out before clicking the button. Google saves your data as usage profiles and evaluates them (including users who are not logged in). The collection, storage and analysis are carried out in accordance with Art. 6 Para. 1 lit. f GDPR on the basis of Google’s legitimate interest in displaying personalised advertising, market research and/or the demand-based design of Google websites. You have the right to object to the creation of these user profiles. You must contact Google if you wish to exercise this right. If you do not agree to the future transmission of your data to Google in the context of the use of Google Maps, you also have the option of completely deactivating the Google Maps web service by switching off the JavaScript application in your browser. If you do this, however, you will not be able to use Google Maps and therefore the map display on this website.

You can view Google’s Terms of Use at http://www.google.com/intl/en/policies/terms/regional.html; the additional Terms of Use for Google Maps can be found at https://www.google.com/intl/en_US/help/terms_maps.html

Detailed information on data protection in connection with the use of Google Maps can be found on Google’s website (“Google Privacy Policy”): http://www.google.de/intl/de/policies/privacy/

As far as is legally required, we have obtained your consent to the processing of your data as described above, in accordance with Art. 6 Para. 1 lit. a GDPR. You can revoke your consent with future effect at any time. To exercise your revocation, please follow the option outlined above.

9) Rights of the data subject

9.1 The applicable data protection law grants you comprehensive data subject rights (information and intervention rights) vis-à-vis the data controller, with regard to the processing of your personal data, which we inform you about below:

  • Right to information pursuant to Art. 15 GDPR: In particular, you have a right to information about your personal data processed by us, the processing purposes, the categories of personal data processed, the recipients or categories of recipients to whom your data have been or will be disclosed, the planned storage period or criteria for determining the storage period, the existence of a right to rectification, deletion, restriction of processing, objection to processing, complaints to a supervisory authority, the origin of your data if it has not been collected by us from you, the existence of automated decision-making, including profiling, and, if applicable, meaningful information about the logic involved and the scope and intended effects of such processing that concern you, as well as your right to be informed about the guarantees pursuant to Art. 46 of the GDPR that exist when your data is transferred to third countries;
  • Right to rectification in accordance with Art. 16 GDPR: you have the right to immediate rectification of incorrect data relating to you and/or completion of your incomplete data stored by us;
  • Right to deletion in accordance with art. 17 GDPR: you have the right to require the deletion of your personal data when the conditions of Art. 17 para. 1 GDPR are met. However, this right shall not exist if, in particular, the processing is required for exercising the right to freedom of expression and information, for compliance with a legal obligation, for reasons of public interest, or to assert, exercise or defend legal claims;
  • Right to restrict the processing pursuant to art. 18 GDPR: you have the right to request the restriction of the processing of your personal data as long as the contested accuracy of your data is verified, if you refuse to delete your data due to inadmissible data processing and instead request the restriction of the processing of your data, if you need your data to assert, exercise or defend legal claims, after we no longer need this data once the purpose has been achieved or if you have filed an objection for reasons based on your particular situation, as long as it has not yet been determined whether our legitimate reasons outweigh this;
  • Right to notification pursuant to Art. 19 GDPR: if you have exercised your right to rectification, deletion or restrict processing vis-a-vis the controller, this party is obliged to inform all recipients to whom the personal data that concerns you has been disclosed of this correction or deletion of the data or restriction on processing, unless this proves impossible or involves a disproportionate effort. It is your right to be informed of who these recipients are.
  • Right to data portability pursuant to Art. 20 GDPR: you have the right to receive the personal data you have provided to us in a structured, current and machine-readable format or to request its transfer to another controller, insofar as this is technically feasible.
  • Right to revocation of consent according to Art. 7 para. 3 GDPR: you have the right to withdraw previously issued consent to the processing of data at any time with effect for the future. If you withdraw consent, we will delete the data concerned without delay, provided that there is no legal basis for further processing without consent. The revocation of consent shall not affect the legality of processing based on consent before the withdrawal thereof;
  • Right to lodge a complaint pursuant to Art. 77 GDPR: if you believe that the processing of personal data concerning you is contrary to the GDPR, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State where you reside, work or where the suspected infringement took place, without prejudice to any other administrative or judicial remedy.

9.2 RIGHT OF OBJECTION

IF, WITHIN THE FRAMEWORK OF A CONSIDERATION OF INTERESTS, WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR PREDOMINANT LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT TO THIS PROCESSING AT ANY TIME WITH EFFECT FOR THE FUTURE ON GROUNDS THAT ARISE FROM YOUR PARTICULAR SITUATION.

IF YOU EXERCISE YOUR RIGHT OF OBJECTION, WE WILL CEASE PROCESSING THE DATA CONCERNED. HOWEVER, WE RESERVE THE RIGHT TO FURTHER PROCESSING IF WE CAN PROVE COMPELLING REASONS FOR PROCESSING WHICH ARE WORTHY OF PROTECTION AND WHICH OUTWEIGH YOUR INTERESTS, FUNDAMENTAL RIGHTS AND FREEDOMS, OR IF THE PROCESSING SERVES TO ASSERT, EXERCISE OR DEFEND LEGAL CLAIMS.

IF WE PROCESS YOUR PERSONAL DATA FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU MAY EXERCISE YOUR OBJECTION AS DESCRIBED ABOVE.

IF YOU EXERCISE YOUR RIGHT OF OBJECTION, WE WILL CEASE PROCESSING THE DATA CONCERNED FOR THE PURPOSES OF DIRECT MARKETING.

10) Duration of personal data storage

The duration of the storage of personal data is determined on the respective legal basis, the processing purpose and – if relevant – on the basis of the respective statutory retention period (e.g. retention periods under commercial and tax law).

When processing personal data on the basis of express consent in accordance with Art. 6 para. 1 lit. a GDPR, this data will be stored until the data subject concerned revokes their consent.

If there are statutory retention periods for data that is processed within the scope of legal or quasi-legal obligations on the basis of Art. 6 Para. 1 lit. b GDPR, this data will be routinely deleted after the retention period has expired, provided that it is no longer required to fulfil or initiate a contract and/or there is no legitimate interest on our part in continuing to store it.

When processing personal data on the basis of Art. 6 para. 1 lit. f GDPR, this data will be stored until the data subject exercises their right of objection in accordance with Art. 21 para. 1 GDPR, unless we can prove compelling legitimate grounds for the processing that outweigh the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or defend legal claims.

When processing personal data for the purpose of direct advertising on the basis of Art. 6 para. 1 lit. f GDPR, this data will be stored until the data subject exercises their right of objection in accordance with Art. 21 para. 2 GDPR.

Unless indicated otherwise within the information contained in this statement about specific processing situations, stored personal data will be deleted when it is no longer necessary for the purposes for which it was collected or processed.